Wednesday, January 25, 2012

Commitment

from William Franke, Director of Development & Communications
Those of you who have been reading this blog & paying close attention will note that this post is a few days later than usual. Which is ironic, as I am usually the one cracking the whip to get those other jokers to turn in their blog posts (and then they turn in some great stuff, don't they?).

It's this state of affairs that has gotten me to thinking about the word "commitment" for a couple of days now. It does seem like commitment is a pretty rare commodity nowadays. Meteorologists change their forecasts; corporations push back their product launches; politicians renege on their promises; judges & lawyers adjourn court dates; blog posts come in a few days late...

But when I think about the theatre, I cannot help but be a bit proud at the level of commitment shown by all involved. Despite the bad rap that artists often get, their commitment is often the strongest thing going. When you go to the theater, that curtain comes up because all of the artists involved made a commitment—to put on that show, to share something with the audience who have taken the time, spent the money, and are giving their attention to the folks on stage. They made a commitment of their time, talent & energy months in advance (often for little pay) to design the lights, write the score & design the sound, craft the set, learn the lines, delve into the characters...to create this world to share with an audience for 90 minutes a night (and beyond the walls of the theater)...to meet that curtain deadline with a quality product worth sharing. 

There's a reason the old adage goes "The show must go on."

I'm not thinking about this only because I'm behind schedule posting to this blog, though. As those of you who follow us on the Facebook know, on Friday the 13th, a number of our staff & design team did a walk-through of the Peter Jay Sharp theater on west 42nd Street. Yesterday, Jud & Christa (our Artistic Director & Associate Artistic Director) returned to put down the deposit on the space—to make a commitment to presenting our next mainstage production there (that's a sneak-peek, first-time announcement for those of you reading this).

Over the past year or so, a number of you have shown your support—monetarily & spiritually—because you have seen what we do and you believe it is worth sharing with the New York community. In return we've made a commitment to keep putting community back in theatre and do so by producing a full season. I'm proud that we've taken this next step in honoring that commitment, and I look forward to sharing it all with you when the curtain goes up.

No comments:

Post a Comment